On the turn is temting to raise vs small sizing, looking like weak Ax and jest gonna check river a lot but call is fine as Well, maybe hes bluffing and u will get more when hes gonna put money on last street by himself if he has air. On the river i don't know why u concidering folding becouse he may bet worser hands for value like AQ, AJ or even AK becouse on the board Q is a kicker so ez call especially vs this sizing, if he would over bet i may concider fold becouse than he reping boats.

Even if he has 0 bluffs, it's easy call

If you have him down as an aggro reg then i would definitely call this river.
Bluffs J10 combos
He could be betting for value with worse here. Given you called flop you are weighted towards Qx so he is fine value betting all the strong Ax hands on the turn and on the river as piownu said he can be value betting all the worse Ax hands for value aswell as J10

You only need villain to vbet 3 combo's of AQ and it becomes a call

At this stake I think raise the turn is better. It's unlikely he would fire again OTR while he could easily call a raise OTT. You missed value from his good hands while you gained nothing by calling since, again ,imho, it is unlikely he would fire 3 times

I like how you played the hand. I don't like raising the turn, because it feels like you're turning your hand face up. I don't think you would bluff-raise very often on a board and especially a turn that so favours villain's range.