Cliffs:

Oddsen offers a freeroll for 1 million Norwegian kroner (around $170k) to any Norwegian member of parliament willing to play 10k hands heads-up PLO with him. If the politician wins the match, (s)he gets the 1 million NOK, and otherwise loses nothing. This to demonstrate that poker is predominantly a game of skill. Live poker for real money is not legal in Norway per today, but the recently elected government is signaling that this might change. So this is perfect timing.

Source:

http://www.pnn.dk/artikler/odd-oddsen-udfordrer-norske-politikere-jeg-tilbyder-heads-freeroll-om-en-million-kroner/ (Part 3/3 of an interview series with Oddsen in Danish poker mag PNN.dk)

And the challenge was accepted by a Norwegian member of parliament:

http://www.pnn.dk/artikler/norsk-politiker-tager-imod-odd-oddsens-million-udfordring/  (Danish)

http://www.vg.no/sport/artikkel.php?artid=10136658 (Norwegian)